Archive for October 15th, 2009
Thursday, October 15th, 2009
England football match only watchable live online (Part 2)
Following on from my post about the England vs Ukraine internet-only game, we will now look at the second problem with this situation; the price.
It turns out that the internet isn’t always the cheapest place to get things, especially watch television, after all. The price was set at £4.99, not a bank-busting amount but still a pretty penny. Even this price had a catch though; you had to pay up front. If you waited until the day, you had to pay £9.99, so immediately doubling the price, all for not ‘pre-ordering’ a virtual ticket to the game.
The big fuss was caused when Setanta went bust and no one else wanted to buy the rights to the game, because England had already qualified for the World Cup by this point anyway. This resulted in Perform, who are a solely internet-based sports broadcaster, obtaining the rights.